PRESS RELEASE

The 9th International festival of promotion and advertising technologies
ProMediaTech 2016

January 18-19, 2017, Crocus Expo

The 9th International festival of promotion and advertising technologies ProMediaTech will be held January 18-19, 2017 in Crocus Expo IEC. The festival is the key event of the exhibition industry which firmly occupied its niche in the events calendar of the complex and which gained recognition and appreciation of professionals in the field of an exhibition build up, technologies of promotion and advertizing in expo and event industry.

The event covers the most actual expo topics for exhibition participants and operators: exhibition equipment and components; new technologies of design and construction of exhibition stands; modern exhibition furniture and floor coverings; mobile stands and fast-built pavilions; innovative materials for exhibition stands’ decoration and exhibits placement.

Innovations and fresh ideas in the sphere of design and building of exhibition space, products and services for promotion, advertizing opportunities will be displayed by 165 companies among which: BuildExpo (Crocus Expo IEC general builder), Mail.Ru Group, Yandex, ExpoGlobal Group, 4VIDA, BESTLEY, EuroexpoStand, GetResponse, 1C-Bitrix and UniSender.

ProMediaTech is a topical B2B project which allows to learn about certain peculiarities of preparation and participation in an exhibition event and also ways of a company business promotion directly from qualified specialists.

Participants of the festival present new design ideas, help to choose the correct material for stand building, to coordinate the final appearance of an exposition and offer discounts for further cooperation.

ProMediaTech 2017 has developed to incorporate a complex of special events and projects demonstrating the latest trends of the expo market. The calendar of events will feature events devoted to current trends and tendencies in the field of promotion and advertizing and to their practical applications.

The most creative, innovative design projects and constructive solutions in the field of exhibition construction – the winners of the annual professional contest PROMEDIATECH DESIGN will be demonstrated within the frames of the exposition. The professional jury including heads of the Exhibition Builders Union (SVZ) members, leading companies on the Russian market, will traditionally choose the best of the best!

The annual meeting of the Exhibition Builders Union, the first professional non-profit organization in the national exhibition industry targeted to provide transparency and efficiency of exhibition service and implementation of professional standards of the industry in Russia will become the highlight of the business program.

The conference Leads and Sales. MICE and Internet initiated and organized by the ProMediaTech partner EXPOTESTDRIVE will undoubtedly attract many attendees. The audience will get acquainted with practices of MICE technologies implementation, features of the organization of own conferences, advanced exhibition technologies for customers attraction and audience coverage, opportunities of media and Internet, trends of leaders of the industry. The detailed information about speakers and sections of the conference is available on the website http://promediatech.expotestdrive.ru.

Gala Opening Ceremony of the promotion and advertising technologies festival ProMediaTech will take place December 18 at 11:00 a.m. in the Crocus Expo Pavilion 1 (hall 4).

Free admittance!

Professionals of the exhibition and advertising industries are kindly invited!