Big premiere in Crocus Expo – Moscow International industrial show Furniture HUB
The first International industrial show Furniture HUB will be held June 2 through 5, 2021 at Crocus Expo and will incorporate on the same platform representatives of all segments of the furniture and interior market. The format of the event is aimed at both the B2B and the B2C audience.
The organizer of the project is Crocus Expo, the expo venue which ranks at the top among exhibition centers of Russia and Eastern Europe, and Mebelny Biznes magazine, an influential b2b periodical of high profile about furniture and related business.
The exhibition will bring together furniture manufacturers, large trading operators, developers and sellers of trend materials, decorative coatings, fabrics, fittings and mechanisms. Leading players in the furniture market will present their new products that meet the highest requirements of potential customers.
A lot will be for the first time arranged for participants and attendees at Furniture HUB: a special platform for life style brands; digital development stands for retail; trend zones representing the main design and consumer trends; satellite exhibition WOW! Kitchen which will bring together manufacturers of kitchen furniture, appliances, tableware and accessories; non-stop presentations of innovative products; a program of creative actions and quests.
"But the key difference between Furniture HUB and other industry projects will be the audience," comments Daria Polozkova, Director of the Furniture HUB trade show. "In addition to professionals, we are waiting for end customers at our show - those on whom depends the success and profitability of each furniture factory, each trading company, each supplier of components and materials. The pandemic showed how high can be the demand for comfortable, functional high quality furnishings. HUB Furniture will provide exhibitors with a unique opportunity to showcase exclusive novelties and hits directly to customers. The admittance to the exhibition for B2B visitors will be open June 2 to 5 June, for B2C - June 4 to 5. "
An extensive business program with participation of the most respected industry experts and representatives of younger generation of marketers, analysts, consultants will be offered to the B2B audience.
Taking into account the interests of exhibitors, the organizers of Furniture HUB invite metropolitan and regional designers and decorators interested in contacts with furniture makers. Another important area of Furniture HUB is the dialogue of furniture companies with developers of residential real estate. Residential complexes on a turnkey basis become more and more popular, and the exhibition is ready to promote dialogue between two related sectors.
"To give the industry guidelines for development against the background of the market deep transformation is one of the key tasks of the Furniture HUB exhibition, - notes Irina Fadeeva, publisher of the Mebelny Biznes magazine. - Demand for innovative types of furniture and interior solutions, "hybrid" formats in retail, introduction of online technologies and digital marketing into business, provision of a "fast" logistics service, shift in consumption pattern to democratic price segments - all these are challenges that the furniture industry is looking for today. Furniture HUB will be a platform that will allow market participants to compare notes, eyewitness the achievements of the leaders, and get incentives for further movement forward. "
For detailed information please refer to the official website of the show at mebel-hub.com
See you at Crocus Expo!
- 25.01.2021
