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The 33rd International exhibition for perfumery and cosmetics industry InterCHARM 2026 is open for visitors
The 33rd International exhibition for perfumery and cosmetics industry. Beauty project # 1 in Russia InterCHARM-2026, a meeting place for professionals in the fields of beauty, aesthetics and health, has been opened today October 14 at Crocus Expo.
For the beauty industry InterCHARM is not only an effective platform for sharing experiences, negotiating and signing contracts, but also an important indicator of industry development. And for international companies InterCHARM - is great opportunity to find new clients and partners, to present new brands and products, raw materials and find new logistics solutions and grow revenues.
This year the exhibition brings together more than 1,700 companies from 30 countries and tens of thousands of specialists: manufacturers, distributors, retailers, owners of salons, clinics, pharmacy chains, marketplaces and independent experts.
Russian and international companies will be represented at the exhibition: AYUNA, Geltek, Grimana, Gromin, Candela INLZ, Milarada, Miran, National Beauty Company, Protey, Art-Visage, Bella-Systech, ETC, Green Mama, Karseell, Levander, Librederm, Mixit, MyMuse, Natura Siberica, The Merchant of Venice, Vince Camuto, and dozens more. Many brands will present their developments, product innovations, and solutions that reflect the current needs of the beauty market.
Over four days, visitors will be able to see hundreds of new products and launches; find new suppliers and partners; conduct hundreds of negotiations in a short time; explore new categories and fast-growing segments; understand where the market is heading and what opportunities are currently opening.
According to an InterCHARM audience survey, 73% of professionals consider exhibitions the main source of new business solutions, and 74% acknowledge that in-person meetings remain a key factor when choosing partners.
In 2026, the exhibition will focus not only on traditional categories but also on new areas: CleanCHARM household chemicals and home care products and PetCHARM pet care products.
Another premiere will be the official InterCHARM mobile app. It will help you plan your visit in advance: browse the exhibitor catalog, create a personalized itinerary, track the event schedule, and save contacts of companies of interest.
This year, the InterCHARM international exhibition has significantly expanded and has become one of the largest parts of the exhibition. More than 600 companies from China, Korea, Turkey, the UAE, Brazil, France, Italy, Bulgaria, Serbia, India, Indonesia, Iran, Jordan, and other countries will participate.
The Korean cosmetics sector has doubled in size: visitors will be able to see even more skincare, professional, and innovative products from Korea. The display of brands from Arab countries has also doubled in size—a trend that is increasingly attracting market attention thanks to perfumes, skincare, and new beauty product formats.
The perfume exhibition will be a key highlight of the exhibition: in 2026, it will triple in size, featuring over 100 brands. This means visitors will have more opportunities to discover new fragrances, niche brands, manufacturers, distributors, and current perfume trends.
The InterCHARM 2026 business program is dedicated to the development of cosmetic and perfume markets, the creation and promotion of beauty brands, modern care technologies and topical business management issues.
More about the business program >>
Dalshe charitable foundation for helping women with cancer will continue to work within the frames of the exhibition. Dalshe is a leading Russian organization founded in 2011 that helps women with breast cancer through free hotlines, psychological support, and the "Vmeste Plus" digital platform. As part of the initiative, each woman will be able to undergo diagnostics at the exhibition site, as well as receive information on prevention, early detection of diseases and the importance of regular attention to their health.
Register online at the official website to attend the exhibition.
See you October 14 through 17 at Crocus Expo!
- 14.10.2026
