News
Results of the 13th International exhibition for contact manufacturing and private label market SobMaExpo
The 13th International exhibition for contact manufacturing and private label market SobMaExpo was held April 14 and 15 at Crocus Expo.
SobMaExpo is the only specialized event dedicated to private label and contract manufacturing in Russia. It is the key meeting point where thousands of professionals from retail chains, e-commerce and brand owners meet manufacturers and find novelties for their product lines.
The exhibition confirmed again the status of a key business platform in the industry. The exposition featured more than 250 participants from Russia, the Republic of Belarus, Kazakhstan, India, China, Tunisia, Turkey and South Korea. Visitors were able to evaluate a wide range of categories - from food to non-food products: cosmetics, dietary supplements, household and children's products, hygiene products and pet products.
The exhibition brought together on a single platform in two days all operators of retail and wholesale trade, distributors, importers and exporters, HoReCa, airlines, brand owners who would like to meet with reliable suppliers to create, package and promote their own brands.
Key product category managers and business development directors from all retail chains in Russia interested in growing private label portfolio as well as brand owners looking for contract manufacturing facilities gathered together from all over the country during these 2 days to meet production facilities representatives and contract manufacturers.
The event was attended by over 6,000 market professionals - among them buyers, category managers and top management of leading retail chains, pharmacies and marketplaces. This confirms the high interest in the development of private label and contract production.
One of the key events was the Retail Connect Summit negotiation program, which set an absolute record for the entire history of the project. More than 1,000 successful meetings took place within the framework of the program: more than 80 manufacturers including companies from Russia, the Republic of Belarus, China, Turkey and Tunisia and 40 retail chains took part in the program - a record number for all years of holding. Experts discussed how to launch a private label brand—choose a niche, organize production, attract the customer—how to continue to effectively interact with retail chains.
The 14th International exhibition for contact manufacturing and private label market SobMaExpo will be held April 13 and 14, 2027.
See you at Crocus Expo!
- 23.04.2026
