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Post Show Report Mir Detstva 2025 and CJF Child and Junior Fashion 2025. Autumn
The 30th International exhibition for the children's industry Mir Detstva 2025 and the 34th International exhibition for child and junior fashion CJF - 2025. Autumn were successfully held September 17 through 19 at Crocus Expo.
About 400 companies (including leading Russian companies such as Bestway, Hatber, HD Play, iLikeGift (ALEF), Lori, Paremo, Ural Toys, Azbukvarik, Alisa, BelEmsa, Bert, Vesna, Magic World, Detskoye Vremya, Maxitoys Toy House, DPS Kants, Znatok, Iris-Press, Orange, Myakishi, Office Premier, Polesie, Russian Style of Podmoskovie, Red Cat, Sweetbaby, Simba Toys Rus, Simbat, Step Puzzle, etc.) participated in the exhibition Mir Detstva 2025.
Products for newborns and toddlers to games, toys, creativity and school supplies, books, stationery, children's furniture, sports equipment, etc were displayed within the frames of the exposition.
170+ brands (including Balover, Bodo, Charmy white, Desty, Indigo, Irmi, Kapika, Lamir, Letty, Miza, Praleska, Malenkaya Lady, Paris Commune, etc.) from Russia, Belarus, China, Kazakhstan, Kyrgyzstan, Uzbekistan and Vietnam were showcased at the exposition of the CJF Child and Junior Fashion 2025. Autumn exhibition.
Kirov, Lipetsk, Moscow, Tomsk, Tula and Vladimir Oblasts, Mari-El Republic, Krasnodar Krai presented collective expositions from Russian regions.
10,000 professional visitors (buyers, distributors, manages of federal and regional retail chains, marketplace sellers, and owners of stores) from 30 countries and 89 regions of Russia attended the exhibitions.
This years joint conference programme of Mir Detstva and CJF Child and Junior Fashion included more than 40 events of various formats.
The main conclusion that is based on the results of Mir Detstva 2025 and CJF Child and Junior Fashion 2025. Autumn is that online is growing, but offline is still a pillar of trust. The main topics of the both shows, which was heard at almost all major events of the conference programme, was the support of retail trade in the children's industry. It can be noted that the industry is uniting in order to preserve offline commerce. The offline format retains competitive advantages such as customer trust, the possibility of personal consultation, and a live selection of products. It is the combination of online convenience and offline service that is becoming the optimal model for the development of the children's market today.
Special participation formats for start-ups have simplified the entry of start-up companies into retail chains and marketplaces. Small businesses got the opportunity to meet with buyers.
The fashion shows that take place on the Children's Catwalk once again became an important of the whole show. Collections were presented by Russian and foreign brands, as well as students of Carl Faberge College of Decorative and Applied Arts, who demonstrated innovative approaches to youth fashion based on the traditions of the Carl Faberge jewelry house.
See you at Crocus Expo!
- 13.11.2025
