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The 32nd International exhibition for perfumery and cosmetics industry InterCHARM 2025 is open

The 32^nd International exhibition for perfumery and cosmetics industry. Beauty project # 1 in Russia InterCHARM-2025, a meeting place for professionals in the fields of beauty, aesthetics and health, has been opened today October 15 at Crocus Expo.

For the beauty industry InterCHARM is not only an effective platform for sharing experiences, negotiating and signing contracts, but also an important indicator of industry development. And for international companies InterCHARM - is great opportunity to find new clients and partners, to present new brands and products, raw materials and find new logistics solutions and grow revenues.

Over 1,600 companies from Russia and more than 20 countries of the world gathered at one site to present all the key innovations in the industry, from ingredients and packaging to smart technologies and trends of the future.

List of exhibitors >>

InterCHARM is traditionally called the barometer and catalyst of the market: it is here that you can see where the industry is headed, which formats are becoming popular and which are becoming obsolete. Every year, the exhibition forms the agenda of the entire beauty industry, uniting developers, manufacturers, distributors, brand owners, aesthetic specialists, cosmetologists, retailers and marketers.

This year, special attention is paid to foreign pavilions, which feature more than 500 companies from China, Korea, Turkey, the UAE, Brazil, Thailand, France, India, Italy, and other countries. Visitors can explore exclusive skincare products, the latest makeup trends, and contract manufacturing equipment and packaging.

Traditionally, InterCHARM will feature the following sectors:

cosmetics and cosmetic medicine;
equipment for salons, clinics and SPAs;
goods for distribution;
perfumery and fragrances;
hairdressing;
nail service;
make-up;
manufacturing and packaging;
household chemicals;
health products and dietary supplements.

The exhibition will also feature the largest exposition of products and solutions for production: from raw materials and assets to bottling and labeling lines.

Professional household chemicals are displayed this year in a separate sector called CleanCHARM.

InterCHARM is not only a bright showcase of brands, but also a serious business platform. The business program will be attended by leading experts, representatives of the scientific community, company owners and marketing directors.

At the business program events of the exhibition, over 4000 delegates and listeners will acquired knowledge about the industry's current situation, business development tools and emerging trends. A number of key conferences will be held within the frames of the business program.

More about the business program >>

Get a ticket.

See you October 15 through 18 at Crocus Expo!

15.10.2025

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