Results of the 31st International exhibition for perfumery and cosmetics industry InterCHARM 2024

The 31st International exhibition for perfumery and cosmetics industry. Beauty project # 1 in Russia InterCHARM-2024, a meeting place for professionals in the fields of beauty, aesthetics and health, was held October 9 through 12 at Crocus Expo.

More than 70 500 professional visitors (distributors, wholesalers, retailers, beauty salon owners and specialists from all over Russia and 30 neighboring countries) attended the exhibition to establish business contacts with representatives of more than 1 400 exhibitors from Russia, Belarus, Kazakhstan, China, Turkey, Korea, UAE, France, India, Pakistan, Egypt, Italy, Israel, Kyrgyzstan, Vietnam, Japan, Spain and Saudi Arabia.

The scale of this year's show was impressive, with the exhibition taking up all seven halls of Pavilion 2. The entire beauty supply chain was on display, from raw materials and ingredients used in the manufacturing of beauty brands to laser equipment for clinics.

The scale of this year's show was impressive, with the exhibition taking up all seven halls of the Pavilion №2 of Crocus Expo. The entire beauty supply chain was on display, from raw materials and ingredients used in the manufacturing of beauty brands to laser equipment for clinics.

All areas of the perfumery and cosmetic industry were presented at the exhibition: cosmetology and aesthetics, equipment of salons, clinics and spas, sector for hairdressers, sector for nail service masters, visage, eyebrows and eyelashes, La Niche perfumery sector, perfumery and home fragrances, Russian cosmetics R-Beauty, Green Valley, nutrition and dietary supplements, products for distributors and retailers, household chemicals, production, contract production, ingredients, raw materials, packaging and label for perfumes and cosmetics.

A significant part of the exposition was also occupied by importers and manufacturers from the Republic of Belarus, Kazakhstan, China, Turkey, Korea, UAE, France, India, Pakistan, Egypt, Italy, Israel, Kyrgyzstan, Vietnam, Japan, who offered profitable direct supplies for business, as well as unlimited opportunities for contract production.

At the business program events of the exhibition, over 4 000 delegates and listeners acquired knowledge about the industry's current situation, business development tools and emerging trends.

The Retai Connect Summit, a global business event introducing an international matchmaking program and negotiations, has taken place over two days on October 9th and 10th. The event attracted more than 40 Russian retail chains who held over 1 100 meetings with suppliers. The Retail Connect business program is an essential growth driver for the industry in Russia. It was created to optimize resources to explore fast growth opportunities in the market and has become the most effective business-tool for products manufacturers, brand owners and retailers on InterCHARM.

Year by year, InterCHARM serves as a solid platform for the beauty industry to exchange experiences, to negotiate and finalize contracts, and to follow the development of the industry. The event is also a unique opportunity for foreign companies to fill the gap left by international companies that left the Russian market after sanctions were imposed. InterCHARM has maintained its status as the most important place for professionals to meet, where they can find solutions to existing problems and be inspired to make important discoveries. The event, which has a long history, was covered by the main federal media channels.

The next edition of the International exhibition for perfumery and cosmetics industry InterCHARM will be held October 15 through 18, 2025.

See you at Crocus Expo!

  • 04.12.2024

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