Business program has been posted on the website of the International festival of promotion and advertising technologies ProMediaTech

Business program of the International festival of promotion and advertising technologies ProMediaTech, will traditionally accompany the exhibition. The business program will feature events of various formats. . The leading expert practitioners will speak within the frames of the program.

Among key events:

Conference #PROMARKETING&SALES
Organizer: GBU Small Business of Moscow
Topics:

  • Implementation practices, technologies and solutions to implement effective marketing strategies

  • Trends in large companies, Internet technologies to attract customers and increase coverage

  • Digital in 2024: new opportunities and effective tools

  • Entering the Chinese market. Social media promotion

  • Reloading and adapting your business: practice guidelines in building a new image focused on success

  • What happens within the industry, how marketers feel and what resources they have, further customer strategies

Conference #PROEVENT&EXPO (Hall F)

Organizers: Russian Union of Exhibitions and Fairs, the National Association of Event Organizers and the National Congress Bureau

Topics:

  • Best insights and solutions from exhibition and event industry leaders

  • Effective promotion of events and new formats of interaction with the audience

  • New technologies, ideas, opportunities and perspectives

  • Technical support of events and digital platforms

  • Events as a key PR promotion tool

  • World production&event

Conference #PROBUSINESS

Organizer: Moscow International Higher Business School MIRBIS

Topics:

  • Managerial Decisions-2024: effective tools for customers and employees

  • Company strategy: 5 new management requirements to improve competitiveness

  • 7 promotion tools: application practice, limitations and success factors

  • How to create the customer value they need?

  • How to identify personnel motivation in 3 minutes and how to use it in management?

Annual meeting of members of the Union of Exhibition Contractors SRO will be held on the first day of the festival, January 25, 2024 (at 16:00 in hall G).

Contest THE THIRD RUSSIAN FESTIVAL-ONTEST #PRODESIGN.JUNIOR and contest #PRODESIGN.PROFESSIONAL will be held within the frames of the festival.

Participation in the business program will allow you to familiarize with successful cases, as well as get advice on business development and promotion.

Learn more about the business program >>.

See you January 25 and 26, 2024 at Crocus Expo!

  • 25.12.2023

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