MIOF. Spring 2022 has been opened!

The 30th International Optical Fair (MIOF), the meeting place of the leading distributors of global brands of medical optics and ophthalmology with representatives of wholesale and retail trade, has been opened today February 22, 2022 at Crocus Expo.

The organizer of the project is the Crocus Expo International Exhibition Centre, one of the largest and most prospective expo grounds in Europe.

The exposition of the spring edition of the trade fair has been formed by well-known companies from Russia, the Republic of Belarus, Canada and China including: Rodenstock Rus, Optic DIAS, Balero-MC, Inveco, TFN, New Optica, Aelita Optics, New Line, Bi Vision, Stepper Optika and others.

The Educational and Business Forum will form again an integral part of the MIOF exposition. The program features events of various formats: seminars, training courses, presentations and etc.

Today in conference hall J:

  • Belkin A. V., Senior Development Manager, Rodenstock Rus, will present at 11:00 a new portfolio of spectacle lenses B.I.G. Vision for all.

  • Bulgakova O. S., medical consultant of Essilor Academy Russia, ophthalmologist, will reveal secrets of successfully recommending high-tech lenses to buyers of all ages at 12:00.
  • Khasanov A. I., ophthalmologist, head of the laboratory for the production of contact lenses Precision Optics, and Shurbaeva D. M., ophthalmologist, will speak about Myopia control. Individual OrthoTool orthokeratology lenses. Esencia soft contact lenses at 13:00.

  • Shekunova E. A., medical consultant of Essilor Academy Russia, ophthalmologist, will tell about results of two years of international clinical trials of Stellest spectacle lenses in the control of myopia. Practical experience of application at 14:00.
  • Kulikova M. A., a professional consultant of Rodenstock Rus, will speak on the topic Photochromic lenses Colormatic 3 from Rodenstock at 15:00.

  • Breton F., Doctor, R&D Manager of FBOptics (Kazan), PhD in Organic Chemistry, Claude Bernard University, Lyon (France), will make a lecture on the topic Just about the complex: correct adjustment of the process of activating and cleaning the surface of the lenses before applying a hard coating at 16:00.

An educational seminar Menicon. 70 Years of Expertise in Vision Correction. Practical Solutions for the Development of Optics devoted to the anniversary of Menicon brand will be held in the conference hall H from 11:00 to 15:00. The seminar has been initiated and organized by Novalex company. Menicon is the only manufacturer in the world that is dedicated to all areas of contact lenses-related business including material development, lens designing and manufacturing of contact lenses and care solutions. Menicon offers hyper-oxygen permeable gas permeable lens that offers comfort, wettability, long term eye health and clear crisp vision.

Conference hall K:

  • Filippova A. V., Executive Director for Sales and Marketing, and Mursalimova A. S., National Training Manager, will present their opinion on a new look at eye protection with fullerene lenses at 11:00.

  • Hoya Lens Rus will hold a seminar. U.V. Diadina, ophthalmologist, PhD in medicine, Director of educational programs Hoya Lens Rus, will speak on the topic of myopia controlling method with Hoya MiYOSMART spectacle lenses (at 12:00) and Parfionova N.P., ophthalmologist, PhD in medicine, FIACLE, Director of Clinic of Visual Health, will talk on the topic Practical Experience of Controlling Method with Hoya MiYOSMART Spectacle Lenses Application at 13:00.

  • Nikolaev N. Yu., Head of Sales Department of ITigris will share innovations in optician’s management at 14:00.
  • O.V. Shcherbakova, Founder of the Oliver Wood brand, head of the Visio salon network, will talk about five key steps when opening a new optics salon at 15:00.

  • Shevich I. A., Director of the Institute for Advanced Training and Professional Retraining Opti-Class, will speak on the topic The Mystery of Conoid of Sturm and Selection of Cylinder at 16:00.

Business program >>

The Gala ceremony for the winners of the National Award in the optical industry Golden Lorgnette will be held at 18:30 within the frames of the spring MIOF edition. The contest aims to consolidate and develop the national market of optical goods and services, to reveal and support leaders of the optical market of the country, to increase the level of awareness and to form favourable approach of end users to ophthalmology and optics, and, in general, to stimulate the development of business activity of national entrepreneurship.

The fair will run till February 24, 2022.

See you at Crocus Expo!

  • 22.02.2022

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