What to remember about ParkZoo 2021?
The 10th International specialized pet goods exhibition ParkZoo, one of the largest events of national zoo industry, was held September 22 through 24, 2021. The project this year was for the first time accommodated at Crocus Expo venue. 179 companies exhibited at the exposition.
7 800 visitors attended the exhibition in the course of three days.
- Among the visitors of the traditional format of the exhibition, the most numerous category were representatives of retail trade – 27.8%.
- Approximately the same shares were made up of guests from the wholesale trade segment - 13.3%, veterinary activity - 12.3% and e-commerce - 12.2%.
- Distributors accounted for 7.2% of visitors, manufacturers - 8.5%, importers - 3.2%.
- 3.1% of visitors to the exhibition indicated that they are the owners of STM, this graph has become an innovation in 2021.
123 novelties from 40 companies of pet industry were displayed at ParkZoo. The majority of visitors, according to the survey, are engaged in products in the segment of feeds and treats for cats and dogs - 23.2% and animal care products and accessories - 20.1%.
The most active visitors were from Moscow and the Moscow region – their share among the guests who came to the exhibition pavilion reached 57.9%. Among the districts, the Central Federal District is in the lead - 8.8%, the Volga Federal District - 7.1% and the North-Western Federal District - 6.7%.
The business program of ParkZoo was diverse.
- The X Grooming Festival-2021, organized by the Milord company, gathered 180 participants, and the traditional conference for breeders from the DOG-PRO scientific and educational project – gathered more than 100 participants.
- The interactive business games «A short way to personal success and efficiency» from the Valta Pet Business Academy were sold out on all gaming tables. The demo games were conducted by the leading teachers of the Academy.
- The speeches on topic Consumer and Market 2020-2021. Changes in the Group of Products for Animals by Evgeny Konev, the head of the NielsenIQ group for working with retailers, and on topic «Five main trends in the Russian pet industry» by Tatiana Katasonova were successful.
- At the mini-conference Opening New Horizons – the Globalization of Vafo Praha representatives of the company ContinentZOO announced the start of production of Brit feed in Russia.
- The Zooinform company presented at the exhibition the first book in the pet industry «Mega Sales in a pet store», written by Alexander Kolchin.
ParkZoo 2022 will be held from September 21 to 23, 2022 at Crocus Expo.
See you at Crocus Expo!
- 25.10.2021
