POST RELEASE

VII International festival of promotion and advertising technologies
PROMEDIATECH

Hall 4, Pavilion 1, Crocus Expo IEC

Crocus Expo IEC and BuildExpo LLC, the organizers of the event, invited all exhibition business operators to the 7th International festival of promotion and advertising technologies ProMediaTech in January 2015. The event covered the most actual expo topics for exhibition participants and operators: exhibition equipment and components; design and construction of exhibition stands; exhibition furniture and floor coverings; mobile stands and fast-built pavilions; materials for exhibition stands’ decoration and specialized mass media.

As its popularity and success has grown over the last years the project has developed to incorporate more than just an exhibition. The participants have an opportunity to discuss the most urgent issues of the branch and undertake important decisions. The offer to create the Union for protection of interests of reliable participants of the market against unfair competitors and contractors became one of the most important aspects of community of builders’ activity. The discussion related to the conditions of exhibition business in new realities, search and discussion of solutions of problems of piracy, dumping and other negative tendencies existing at the moment was held within the frames of ExpoMaster and BuildExpo round table. Participants of the round table, companies’ owners and CEOs, discussed all pros and cons and following the results of the discussion many companies signed a charter about creation of the Trade Union.

January 21 the expert jury announced the results of DESIGN-EXPO-PMTF 2015 competition and named the winners in five nominations: The Best Implemented Project in Crocus Expo IEC 2014, The Best Mobile Stand Design, The Best Implemented Project within ProMediaTech 2015 festival, The Best Unimplemented Project and The Best Design Solutions for Low Budget Stands. The competition aimed to reveal optimum design and constructive solutions for stands in 2014 and to encourage search of new ideas for the development of the branch in general. The Awarding ceremony was held in Backstage restaurant.

The winner in EXCLUSIVE nomination (The Best Implemented Project in Crocus Expo IEC in 2014) became Das Werk Rus LLC. Privet-Media was the second and ExpoGlobal Group the third.

Das Werk LLC was also granted the prize for The Best Mobile Stand Design (MOBILE EXPO nomination).

The first place went to SmartGroup, the second to 4VIDA and the third to ETC Expoline for The Best Implemented Project within ProMediaTech 2015 festival.

ForaExpo was granted the prize for The Best Unimplemented Project in 2014 (EXCLUSIVE NEW nomination).

And The Best Design Solutions for Low Budget Stands was presented by ExpoGlobal Group (FUNCTIONAL nomination).

The winners of Mini-soccer Cup ExpoMaster – BuildExpo were: Odin Expo (1st place), Montazhnik PO (2nd place) and ExpoTorg Centre (3rd place).

The winners of Exhibition Starts 2014 tournament were: BuildExpo team (1st place), Max Group (2nd place) and Fortuna Exclusive (3rd place).

ProMediaTech was a topical B2B project which allowed to learn about certain peculiarities of preparation and participation in an exhibition event and also ways of a company business promotion directly from qualified specialists. Participants of the festival presented new design ideas, helped to choose the correct material for stand building, to coordinate the final appearance of an exposition and offered discounts for further cooperation.

Nowadays an active preparation to the 8th edition of the festival is underway because immediately after the event many companies signed already contracts for the next year!

Press Service Crocus Expo IEC