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INTERCHARM professional breaks records before the opening!

INTERCHARM professional, the largest in Russia and CIS specialized exhibition for beauty professionals and beauty salon business, is coming soon. The exhibition will run April 20 through 22 in Crocus Expo in Moscow.

INTERCHARM professional means record-breaking audience: over 500 exhibitors; over 2 500 brands from 20 countries; record-breaking 52 000 professionals from all regions of Russia and CIS (+5,7% compared to 2015’ record) and 16 unique business events and professional seminars.

Being the largest in Russia and CIS specialized exhibition for beauty professionals and beauty salon business, INTERCHARM professional combines exposition of domestic and foreign developments in the fields of professional cosmetics and cosmetology, nail service, hairdressing, makeup, dermatology, aesthetic medicine, trichology, podiatry and permanent makeup, and a professional program – conferences, workshops and championships. This is one of three Russia’s most known beauty shows under INTERCHARM brand.

Brands and services represented during three show days immediately become available to customers in beauty salons, clinics, nail studios, spas and private masters’ offer. INTERCHARM professional is an annual must-attend event for professional dialogue between manufacturers, distributors, business owners and industry professionals. Knowledge at INTERCHARM professional is unique and first-hand only!

High organizational standards together with professional program approach and worldwide experience of Reed Exhibitions make INTERCHARM professional the leading beauty project on spring-summer seasons for the thousands of professionals from across the region.

In 2016, the exhibition welcomed 52 000 visitors and over 450 companies represented more than 2 500 brands from 48 countries.
INTERCHARM professional features an extensive business and show program stimulates visitors and exhibitors’ interest, helps to unveil the market opportunities and sets trends in the beauty industry for the year coming.

Program includes the following events:

  • Conference "Cosmetology as a premonition. How to build effective procurement strategy of legal drugs and medical equipment»
  • Symposium "Trichology for cosmetologists"
  • Nail Service School
  • International Congress on Applied Aesthetics
  • Conference "Beauty Salon Management"
  • Congress "Holistic Cosmetology, SPA & Wellness"
  • International Congress on permanent make-up
  • Championship of Moscow and the Moscow region in hairdressing and nail service
  • "New Style" International permanent makeup competition

Please note that all events are organized in Russian without translation service.

Free master-classes, seminars and presentations scheduled during all show days.

  • 17.04.2017

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